The Enduring Enterprise: Navigating Crisis in Advanced Economies

In a world where uncertainty has become the norm, how can businesses learn to navigate crisis and adapt for long-term success? Family enterprises in emerging and frontier markets have faced and overcome challenges that most businesses in advanced economies could never imagine—yet, their stories hold valuable lessons for leaders everywhere.

The Nasdaq Center is excited to host Devin DeCiantis and Ivan Lansberg, authors of The Enduring Enterprise, for an illuminating discussion on resilience and innovation in the face of crisis. Drawing from their extensive research and compelling real-world examples, DeCiantis and Lansberg will share seven stabilizing strategies used by family businesses that have triumphed despite war, environmental disasters, and market collapses. These stories reveal the remarkable ways that enduring enterprises not only survive but thrive through turbulence. Join us to explore these powerful stories and strategies that can equip your business to face challenges with confidence and agility!

Key Takeaways:

• Discover the unique strategies that family businesses in emerging markets use to stay resilient and adaptable during crises.
• Understand how periods of hardship can lead to some of the most impressive examples of innovation in business history.
• Gain insights into why leaders in developed markets often struggle with uncertainty and how they can build greater resilience.